Category Manager at Perfetti Van Melle

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• • Category Manager at Perfetti Van Melle
  • View Jobs in Manufacturing / Production / FMCG / View Jobs at Perfetti Van Melle

  Posted: Jul 2, 2026

  Deadline: Not specified

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  Perfetti Van Melle is a privately owned company, producing and distributing candies and chewing gums in more than 150 countries worldwide. Employing over 18.000 people and operating 35 companies throughout the world, Perfetti Van Melle has a true global reach: it is present in the Asia Pacific Region, Europe, Middle East, Africa and the Americas The in...
  

  Category Manager

  • Job Type Full Time
  • Qualification
  • Experience 8 - 10 years
  • Location Lagos
  • Job Field Sales and Business Development&nbsp

  What You Will Do

  • Drive the implementation of the marketing strategy for the company in line with objectives
  • Prepare the Annual Country & Brand Plans for the Marketing Function and obtain the Marketing Director’s approval
  • Lead responsibility for brand management and corporate identity
  • Maintain effective internal communications to ensure that all relevant company functions are kept informed of marketing objectives
  • Provide periodic information to measure volume and share growth against the plan and pro-actively recommend revisions
  • Maintain market intelligence of competitor’s activities, their dealer, consumer and customer promotions, new launches and recommend line of action
  • Plan and execute the Marketing Operations under strict Budgetary Controls
  • Drive innovation agenda based on changing consumer trends & agreed long-term plans
  • Work closely with design agencies and assisting with new product launche
  • Develop new brand communication in close liaison with Group Marketing
  • Ensure the company Advertising and Promotion Policy & Budgets are adhered to
  • After approval, implement in the most effective and cost beneficial manner achieving the strategic objectives
  • Determine the need, objectives and actions for both consumer and customer (pull & push) promotions and develop programs to achieve the said specific goals. Plan, coordinate and implementing promotional campaigns with Sales Activities.

  Our Perfect Candidate
  Knowledge & Experience:

  • 8 - 10 years within multi-national or other major FMCG company of substantial size and turnover with a balanced mix of hands-on Sales & Brand Management/Marketing experience preferably in the F&B sector
  • Sound knowledge of Nigerian media landscape and consumers
  • Experience of having developed new & effective communication materials including TV copies
  • Able to demonstrate success in developing & leading teams
  • Experience working with & successfully managing 3rd party agencies / strategic partners
  • Budgetary & cost control management
  • Competitive intelligence & insights
  • Strong Project Management skills and experience
  • NPD.

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  Check how your CV aligns with this job

  Method of Application

  Interested and qualified? Go to Perfetti Van Melle on jobs.perfettivanmelle.com to apply

  Build your CV for free. Download in different templates.

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Average Salary at Perfetti Van Melle

₦ 225K from 13 employees

Checkout salary structure of Perfetti Van Melle »

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