Brand Marketing Manager at Mirrors Beauty

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• • Brand Marketing Manager at Mirrors Beauty
  • View Jobs in Online Sales / Marketing / View Jobs at Mirrors Beauty

  Posted: Jun 22, 2026

  Deadline: Not specified

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  A Luxury Retail Store Located in the heart of Lekki, Lagos Nigeria, where you can find Curated selection of luxury beauty products including fragrance, makeup, skin care, hair care and wellness.
  

  Brand Marketing Manager

  • Job Type Full Time
  • Qualification BA/BSc/HND
  • Experience
  • Location Lagos
  • Job Field Marketing and Communication&nbsp

  Role Description

  • This is a full-time, hybrid role for a Brand Marketing Manager based in Lagos, Nigeria.
  • The Brand Marketing Manager will be responsible for developing and executing marketing strategies to enhance brand awareness and customer engagement.
  • Key responsibilities include managing campaigns, creating marketing content, collaborating with internal and external stakeholders, analyzing market trends, and ensuring the brand's positioning aligns with business goals. The role offers a mix of in-office and remote work flexibility.

  Key Responsibilities

  Brand Strategy & Positioning

  • Own the positioning and storytelling for assigned brands
  • Ensure each brand has a clear identity across digital and in-store channels
  • Align brand direction with overall business goals

  Campaigns & Launches

  • Lead and execute product launches and seasonal campaigns
  • Work closely with internal teams to deliver cohesive campaigns across all platforms
  • Ensure timely and high-quality execution

  Brand Partnerships & Supplier Management

  • Serve as the key point of contact for brand partners
  • Drive marketing support, collaborations, and campaign alignment
  • Identify opportunities for co-branded initiatives and activations

  In-Store Experience & Visual Direction

  • Work with VM and retail teams to maintain premium brand presentation
  • Ensure in-store experience reflects brand identity and luxury standards

  Performance & Growth

  • Track brand performance and recommend actions to drive sales
  • Identify opportunities to grow key categories (fragrance, skincare, etc.)
  • Balance brand equity with commercial outcomes

  Qualifications

  • Strong skills in marketing strategy development, brand management, and campaign planning.
  • Experience in content creation, digital marketing, and social media marketing.
  • Proficiency in data analysis, market research, and performance evaluation to guide decision-making.
  • Excellent communication, collaboration, and stakeholder management abilities.
  • Creative thinking, attention to detail, and a strong understanding of luxury and beauty markets.
  • Bachelor's degree in Marketing, Communications, or a related field.
  • Proficiency in tools such as Google Analytics, social media platforms, and CRM software is a plus.
  • Experience in the beauty or luxury retail industry is a must
  • Experience managing campaigns, launches, and partnerships
  • Commercial awareness with the ability to connect marketing efforts to sales performance.
  • A self-starter who can take ownership and drive results

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  Check how your CV aligns with this job

  Method of Application

  Interested and qualified? Go to Mirrors Beauty on www.linkedin.com to apply

  Build your CV for free. Download in different templates.

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